Weathertech Dog’s Vet Superbowl Ad

The Weathertech CEO’s dog was recently saved by the University of Wisconsin’s School of Veterinary Medicine, and he bought them a Superbowl ad as a thank-you. Via NBC News:

His dog was given a month to live. But the owner, who couldn’t accept that prognosis, is now thanking the veterinary clinic that saved his beloved pet by taking out a $6 million Super Bowl ad.

David MacNeil’s 7-year-old golden retriever, Scout, collapsed in summer 2019, and a veterinarian told him the dog had cancer and one month to live, according to NBC Madison, Wisconsin affiliate WMTV.

“There he was in this little room, standing in the corner… and he’s wagging his tail at me. I’m like, ‘I’m not putting that dog down. There’s just absolutely no way,” said MacNeil, who is the founder and CEO of WeatherTech, a car accessories company.

He took Scout, who serves as his company’s unofficial mascot, to the University of Wisconsin School of Veterinary Medicine.

The dog had a one percent chance of survival, but doctors at the veterinary school treated Scout with aggressive chemotherapy and radiation that nearly eradicated his tumor.

MacNeil was so grateful he took out the ad, a 30-second spot called “Lucky Dog” that opens with Scout running on the beach and tells the story of his survival.

Must be nice to be super-rich, though it’s also good that people know that they can get second opinions for their pets.

Posted in

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top