marketing and advertising


How to Advertise and Market Retail in a Recession

By Gavel Markowski / March 10, 2020 / 0 Comments

I’m running late for a meeting which has been called on virtually no notice by a client. I’m heading East towards the real burbs. The traffic opens up a bit as I get past the Leader Newspaper headquarters on Whitehorse Road, and I plant the foot. I leave behind the rich feeding grounds of the […]

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Skin Deep – Advertising and Marketing Cosmetics

By Gavel Markowski / October 16, 2013 / 0 Comments

I’m at a dinner party in Hawthorn, there are half a dozen women in the room. A fashion designer, a doctor, an art director, a personnel consultant, they are various ages. Various personalities. Various looks. It’s that time of the night. The Perno’s are being poured. The Cointreau is being sipped. The Cognac sniffed. With […]

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